Top 10 Wigets, Apps or APIs
What’s a widget? It’s a snippet of code that can be placed on any web page which, when executed (e.g., clicked-on, rolled-over, etc.), performs a function. That function may be simple, local like change color. Or, it may be complex, engaging services (APIs or Application Programming Interfaces) from around the network. As services for these [...]
Top 10 Facebook Feature Wishlist
After using Facebook, attending a developer conference and speaking to advertisers, I’ve built a Facebook roadmap. Not an application, widget or API wishlist, it’s a wishlist for Facebook platform functionality. To be sure, Facebook has initiatives f
Web 2.0 Killed The PR Star
The first act ever played on MTV, “Video Killed The Radio Star” ushered in the music video age. Driven by the powerful images, musicians of all stripes began developing videos. One or more music videos were soon required for any album release. But, a
Select Stories, 1-Nov
Here Come The Twitter Ads – StopTwitterSpam.com An insightful, thorough treatment of new ad formats (some would say spam) emerging on the Twitter platform. Deals in detail w/ one form from Magpie in which up to 20% of Tweets from a subscribing aut
Applications on LinkedIn, Niiice
On October 28th, 2008 LinkedIn took a big step forward by announcing the launch of “Applications on LinkedIn” (or InApps) and officially joining MySpace, Facebook, Google and Apple’s iPhone in the “platform” business. However, unlike other open platf
Why Revenues Matter, Twitter
In a time when ad budgets shrink and startup revenue targets fade, much todo was made last week about Fred Wilson’s statement regarding Twitter in Wired: “It’s like the stupidest question in the world: How’s Twitter going to make
Top Stories, 22-Oct
John Battelle – TweetSense Musings by industry leader John Battelle re: potential search-based business model at Twitter. John suggests that search may be used as a proxy for data and pattern recognition. Bit out
Free (Viral) Advertising, Just Let Go
While the internet didn’t start viral advertising, recommendations + ease of transmission + multi-media formats = viral growth. This post provides examples of what is perhaps the most potent form of viral marketing, fan-generated videos.
Top Post-Advertising Ads – September
Top “post-advertising” ads from September ’08. Combine understated messaging, ingenuity, entertainment quality and viral distribution (often via YouTube widget).
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