AdverClast

A Chronicle of Disruptive Advertising

Top 10 Facebook Feature Wishlist

After using Facebook, attending a developer conference and speaking to advertisers, I’ve built a Facebook roadmap. Not an application, widget or API wishlist, it’s a wishlist for Facebook platform functionality. To be sure, Facebook has initiatives focused on growing site and “ecosystem” functionality. They encourage app development through the fbFund. They encourage partner interfaces through [...]

Why Revenues Matter, Twitter

In a time when ad budgets shrink and startup revenue targets fade, much todo was made last week about Fred Wilson’s statement regarding Twitter in Wired: “It’s like the stupidest question in the world: How’s Twitter going to make

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